Welcome aboard

Your home base for earning on TikTok GO.

Pick hotels & attractions, shoot content, tag the right POI, and watch the commission roll in. This guide walks you through every tool in the Creator Portal — what it does, when to use it, and how to earn more from each one.

Get your bearings

What's inside the portal

Ten surfaces, one shell. Tap the sidebar (desktop) or bottom nav (mobile) to jump between them. New in May: Level Up and Footage Bank.

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Dashboard

Your home screen. This month's earnings, level pill, KPIs, active campaigns, and recent activity.

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Campaigns

Open briefs you can claim. Hotel visit tours, attraction campaigns, and brand campaigns with payouts laid out.

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My Content

Every draft, in-review, approved, and posted video — with views, status, and which campaign it belongs to. Plus a self-report flow to submit content you already posted on TikTok.

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Hot Spots

Top-selling hotels (ACC) and attractions (TTD), ranked by sales. Filter by state, county, or type a ZIP/city and we auto-narrow to that area.

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Leaderboard

Top creators by views + GMV each month. Top spots win cash prizes and free nights. The card tells you exactly how many more posts or how much more GMV you need to unlock your prize.

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Level Up new

What it actually takes to reach your next level. Shows your posts, views/post, CTR, CVR, and AOV vs. the median creator at the next tier — then surfaces the single biggest opportunity to focus on next.

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Earnings Guide

Your level, this month's earnings, and the gap to the next tier — plus the full handbook of every program, the monthly effort cap, and what stacks on top.

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AI Studio

Generate scripts, shot lists, browse proven templates, and track what's trending on TikTok — all powered by AI.

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Footage Bank new

A shared B-roll library — clips uploaded by Ops, City Leaders, and creators, filtered by hotel style, shot type, and state. Free to use for your own TikTok GO content (TikTok-only license).

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City Leader role-gated

If you're a City Leader: your cohort dashboard with acquired creators, hotel visits, and override earnings.

New — your growth coach

Level Up: where your biggest opportunity is right now

GMV breaks down into 5 multiplied levers: posts × views per post × click-through rate × conversion rate × average order value. The Level Up tab compares each of your 30-day values against the median creator at your next level and tells you which one moves your earnings the fastest if you improve it. Refreshes every 24 hours from real TikTok GO partner data.

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Focus here next

Your weakest lever, surfaced

Click straight through to Hot Spots or AI Studio to act on it.

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5 levers vs. typical

Posts, views/post, CTR, CVR, AOV

See how you compare to the median creator at the next tier, with progress bars.

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Estimated months to next level

Updated daily

Rough projection based on your current pace — to set realistic expectations.

The big income stream

Hotel Shooting Tours — up to $450/month

Visit hotels we curate (or arrange your own), shoot 4 content per hotel, and climb the ladder. Higher tiers stack — every Pro gets every Elite/Advanced/Novice/Starter perk too.

Starter

$50

1 hotel
4 content

Novice

$120

2 hotels
8 content

Advanced

$210

3 hotels
12 content

Elite

$320

4 hotels
16 content

Pro

$450

5 hotels
20 content

Stack the perks: Novice unlocks $10/content with ≥1 order. Advanced adds $10/content with >100K views. Elite adds 1 Viator $50-off voucher. Pro adds 1 free hotel stay (≥$200).

How it all adds up

Effort vs. performance — two stacks, one paycheck

Your earnings come from two distinct pools. Effort-based programs are capped per vertical per month — do the work, get paid up to the cap. Performance-based bonuses stack on top of that cap with no ceiling. Knowing the difference lets you plan your month.

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Monthly effort cap — by vertical

$500/month for ACC (hotels) and $120/month for TTD (attractions). Combine Hotel Tours, TTD Attraction Campaigns, and Quick Content Bonus however you like — total effort payout up to the cap. Performance bonuses (commission, view boost, order bonus, leaderboard, referrals) stack on top with no cap.

Effort-based programs (counts toward your monthly cap)

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Hotel Shooting Tours

$50–$450/month (ACC)

Visit hotels, shoot 4 content per hotel, climb the Starter → Pro ladder. Detailed below.

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TTD Attraction Campaigns

Up to $120/month (TTD)

4 monthly attraction campaigns · 5 content each · $30 per campaign · full cap = all 4.

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Quick Content Bonus

Up to $100/month

Low-bar program: 5 / 10 / 20 content → $15 / $40 / $100. Min 15s + location-tag CTA. No voice-over or caption required.

Performance-based bonuses (stack on top — no cap)

GMV commission

Per-POI rate (varies)

TikTok sets the commission rate per POI as of May 2026 — top-GMV hotels and attractions pay more, lower-volume POIs pay less. Historical baseline ~5%. Paid net-30, no cap. Tip: use Hot Spots to find top-GMV POIs.

👁️

View boost

+$10 / 100K views

Auto-paid when content crosses 100K views. Stacks with order bonus.

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Order bonus

+$10 / order

Auto-paid the first time each piece of content drives a booking.

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Leaderboard prize

$100–$800 + free nights

Top creators by views or GMV each month. Need ≥15 posted submissions to be eligible. GMV leaderboard also needs ≥$2K GMV (US).

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Referrals

$20 per friend

Bring a creator friend in. $20 when they post 5 qualifying videos. Up to $200/mo.

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Brand campaigns

$200–$1,500/brief

Brand-funded briefs. Submit content through the Campaigns tab.

From idea to payout

Your daily flow

Four steps, repeat as often as you like.

Pick a hot spot

Open Hot Spots — type a ZIP or city to auto-filter to your area, then pick a proven seller. Save or add to plan.

Shoot & submit

Use AI Studio for scripts & shot lists. Need B-roll? Check Footage Bank. Upload your draft for review.

Post & tag

After approval, post to TikTok and tag the location. Always tag — that's the only way it counts.

Track & level up

My Content shows views + GMV per video. Level Up tab shows which lever to push next. Earnings settle net-30.

Earn more, faster

Pro tips

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Check Level Up before you shoot — pick the lever that moves your earnings most

Level Up tells you which of your 5 levers (posts, views/post, CTR, CVR, AOV) is the biggest opportunity right now. If CTR is your weakest, focus on hooks & thumbnails. If AOV is the gap, target higher-priced POIs. Skip working on what you're already good at.

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Start with Hot Spots — type your ZIP for instant local picks

Hot Spots ranks by actual sales. Type your ZIP code (e.g. 91203) and we auto-filter to your county. Top 10 hotels (gold rank) are proven converters. Skip the guesswork.

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Use AI Studio + Footage Bank for every shoot

AI Studio's Scripts + Shot List are 90 seconds of prep that save an hour on-location. Footage Bank fills in the gaps — pull approved B-roll uploaded by other creators when you need it (lobby shots, drone, food cutaways).

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Plan around your monthly cap

Effort-based programs cap at $500/mo for ACC and $120/mo for TTD. Combine Hotel Tours, TTD Attraction Campaigns, and Quick Content Bonus however you like — but past the cap, that's wasted effort. Beyond the cap, focus on performance: chase commission (use Hot Spots to find top-GMV POIs), 100K-view boosts, and the leaderboard.

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Always tag the POI — every time

Videos without proper POI tags don't count toward GMV. Double-check the name matches exactly with TikTok's listing. The exact name is in your campaign brief.

Stuck? Your CM has you.

Your creator manager is your point of contact for everything — campaigns, draft reviews, payments, levelling up. They reply fast. Hit them up directly on WhatsApp or Lark.

Open the portal →